All Courses

Macro Economics examines the reasons behind the economic grow than decline of a nation. It explains why some nations prosper with high and growing standards of living while others experience high unemployment, inflation, low wages or large trade deficits. The aim of this course is to introduce students with the core concepts and theories of macroeconomics. It addresses national income; consumption and investment; supply and demand; multiple model; money supply; banking and monetary policy. It also covers the economic growth of Bangladesh and its main economic-sectors and policy.

Specific Objectives:

 To Know about Macro Economic Fundamental
 To know about the core concepts and theories of macroeconomics
 To know about national income; consumption and investment; supply and demand; multiple model; money supply; banking and monetary policy
 To know about the economic growth of Bangladesh and economic-sectors and policy

Major Benefits: After completing course students will able to understand below mentioned issues: -

 Concepts and measurement of GNP; NNP and GDP
 National and real national income
 Employment Theories
 Investment, Interest rate; Rate of return on investment
 Marginal propensity to consumer
 Structural change of the Bangladesh economy
 Agriculture-Declining importance of agriculture
 structure of manufacturing industries
 labor productivity, factor intensity and profitability
 Trade regime and development
 Poverty reduction; Indicators of living standard.


Developed By Md. Shaifullar Rabbi
BBA & MBA, Major in Tourism & Hospitality Management, University of Dhaka
Coordinator & Lecturer, Dept. of Tourism & Hospitality Management
Daffodil Institute of IT(Affiliated National University)
Email- rabbi_nu@diit.info

The students will understand the conceptual meaning and differentiation between Travel agency and Tour operation. Further they will understand formalities and documentation needed to set up these units. The students will set practical knowledge relating to travel and tour operation.

Specific Objectives:

 To Know about Travel agency and Tour operation
 To know about Travel Agency Business set up
 To know how to operate Travel Agency and Tour Operations Business and Job

Major Benefits:

After completing this course students will able to understand below mentioned activities:-
 Work with Travel Agency and Tour Operation
 Functions of Travel Agency Business
 Itinerary Creation
 Brochure creation
 Start their own business in this areas
 Tour Operations
 Package development
 Travel Agency Business Marketing
 Clients dealing

Developed By Md. Shaifullar Rabbi
BBA & MBA (Major in THM, FBS, DU)
Lecturer, Dept. of Tourism & Hospitality Management
Daffodil Institute of IT( Affiliated National University)
Email- rabbi_nu@diit.info

Marketing is a subject of vital concern in tourism and hospitality management because it is the principal management in fluency that can be brought to bear on the size and behavior of this major global market. The subject is learned by an examination of common practice and a study of the experiences of others over time. The study of marketing of tourism and hospitality marketing integrates all basic topics of marketing with a special focus on tourism.

Specific Objectives:

 To Know about Tourism Marketing
 To know about Hospitality Marketing
 To know about overall Marketing Technique

Major Benefits:

After completing course students will able to understand below mentioned activities:-

 Marketing for hospitality and tourism
 Key concept of tourism and hospitality marketing
 Service characteristics of hospitality and tourism marketing
 Marketing environment
 Marketing Information Systems and Marketing Research
 Consumer markets and consumer buying behavior
 Creating and Implementing the Promotion
 Segmentation strategy; Targeting; Positioning policy
 Brand decision; New product development; Product life cycle
 Product Pricing

Developed By Md. Shaifullar Rabbi
BBA & MBA (Major in THM, FBS, DU)
Lecturer, Dept. of Tourism & Hospitality Management
Daffodil Institute of IT( Affiliated National University)
Email- rabbi_nu@diit.info

The course will introduce the students to policy, planning and theories and their application to tourism. The course will increase the students’ understanding on tourism policies development. Student will examine the relationship between tourism, public policy, planning and development.

Specific Objectives:
 To Know about Tourism Planning
 To know about Tourism Policy
 To know about Tourism Development related Issues and Methods

Major Benefits: After completing course students will able to understand the below mentioned issues:-
 Tourism planning
 Key players in tourism planning
 Approaches to tourism planning
 Strategic Planning
 Strategic planning process
 Decision-making procedures
 Models of decision making
 Governance of local state
 Development control plans
 Zoning strategies for tourism development
 Planning Methods
 Forecasting Tourism Demand
 Tourism Planning for Sustainable Destinations and Sites
 Community approach to Tourism Planning

Developed By Md. Shaifullar Rabbi
MBA & BBA, Major in Tourism and Hospitality Management, University of Dhaka
Lecturer, Dept. of Tourism & Hospitality Management
Daffodil Institute of IT (Affiliated National University)
Email- rabbi_nu@diit.info

Focuses on tourism perspectives through the ages; organizations that facilitate tourism, the channel of distribution; passenger transportation; attractions; and hospitality and other related services. It helps understanding travel behavior; supply; demand; policy; planning and tourism development.

Specific Objectives:
 To Know about Tourism and Hospitality Management
 To know about Tourism and Hospitality Industry
 To know about Major Sector and Sub-Sector of Tourism

Major Benefits: After completing course students will able to do understand the below mentioned issues:-
 Basic Issues of Tourism and Hospitality Management
 Components of Tourism and Tourism Management
 Benefits and Costs of Tourism
 World, National, Regional Tourism Organizations
 The Airline and Lodging Industry
 Travel Agency and Tour Operator
 Hospitality Related Services
 Tourism and Hospitality Marketing
 Entertainment and Attractions
 MICE Tourism
 Tourism Marketing Plan
 Future of Tourism and Hospitality Industry

Developed By Md. Shaifullar Rabbi
BBA & MBA, Major in Tourism & Hospitality Management, University of Dhaka
Lecturer, Dept. of Tourism & Hospitality Management
Daffodil Institute of IT(Affiliated National University)
Email- rabbi_nu@diit.info